Sport drives BT Vision uptake
15/11/07 BY Jonathan Callcut
Jan Harris on IPTV Watch reports today that uptake of the BT Vision service has been driven to 70,000 since the launch of the popular Sport package (English and Scottish premiership football, PGA Golf…).
Shouldn’t be a surprise. Sport drove the success of pay TV, cable and satellite, too. Just ask Rupert Murdoch.
BT Vision is beginning to deliver on its… vision. We’re particularly proud of that, because the service is based on our Asset Factory product.
Great content plus Digital Proposition Management equals compelling entertainment.
