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	<title>AssetHouse &#187; Blog</title>
	<link>http://www.assethouse.com</link>
	<description>Profits on Demand</description>
	<lastBuildDate>Tue, 17 Jun 2008 09:39:16 +0000</lastBuildDate>
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		<title>Putting Your IPTV Eggs in Lots of X-Boxes</title>
		<description>Multi-channel delivery of IPTV and entertainment on-demand services is now happening.  

Why?  Well, because if you want to reach the most possible customers you have to be the most flexible service provider on the block.

A great example of this is BT Vision (an AssetHouse customer), who recently announced ...</description>
		<link>http://www.assethouse.com/resources/blog/putting-your-iptv-eggs-in-lots-of-x-boxes/</link>
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		<title>Middleware is IPTV’s Reluctant Hero</title>
		<description>Over the past couple of years, I’ve had long and lengthy discussions with service providers about whether or not the idea of middleware is ‘dead’ due to the emergence of IP-enabled networks and devices.  

This view has been encouraged because the focus of middleware vendors has been leaning towards ...</description>
		<link>http://www.assethouse.com/resources/blog/middleware-is-iptv%e2%80%99s-reluctant-hero/</link>
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		<title>Entertainment in a 2.0 world - new white paper available</title>
		<description>We published a new white paper this morning entitled "Build it and they might not come: getting the delivery infrastructure right for TV 2.0."

It deals with the some of the religious platform and user experience debates that lie ahead of us in this brave new world of 'TV 2.0'.  ...</description>
		<link>http://www.assethouse.com/resources/blog/entertainment-in-a-20-world-new-white-paper-available/</link>
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		<title>IPTV 1.0 vs IPTV 2.0</title>
		<description>If you skip to the diagram at the end here, this post may appear to be a blatant marketeer's product pitch.  In fact, it's not - so please be patient….  What I want to describe is extremely important in terms of getting service provision right, and it's closely ...</description>
		<link>http://www.assethouse.com/resources/blog/iptv-10-vs-iptv-20/</link>
			</item>
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		<title>The entertainment on-demand &#8216;Action Quadrant&#8217;:  how the infrastructure scene is shaking out</title>
		<description>This one's been on my chest for a while.  Each time I speak to a customer, a partner or anyone else that plays in the IPTV / entertainment on-demand space, I find myself reaching for a ballpoint pen and a napkin in order to describe the technical landscape.

Now, this ...</description>
		<link>http://www.assethouse.com/resources/blog/the-entertainment-on-demand-action-quadrant-how-the-infrastructure-scene-is-shaking-out/</link>
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		<title>Can telcos compete with &#8216;Free TV&#8217;?</title>
		<description>For telcos, 2008 is a new year with a new challenge. The race for set top box (STB) is on.

Now that BT, Orange and others own the plumbing and the pipe into the living room (via new broadband and data services), the next frontier is the provision of content-rich services ...</description>
		<link>http://www.assethouse.com/resources/blog/can-telcos-compete-with-free-tv/</link>
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		<title>Whose brand is it anyway?</title>
		<description>I noted with interest the official launch of Kangaroo this week. 

Three of the top broadcasters joining together to create a shared on-demand platform. Looks interesting and I can see in principle how it offers all three the chance to share costs and open an exploitation channel for their own ...</description>
		<link>http://www.assethouse.com/resources/blog/whose-brand-is-it-anyway/</link>
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		<title>A pair of aces?</title>
		<description>It's pretty fashionable currently to knock the telco content service providers for playing at media, having no creative talent and generally offering too little too late. 

Whilst I would tend to agree that the majority have a lot to learn when it comes to the art of retailing content, I’m ...</description>
		<link>http://www.assethouse.com/resources/blog/a-pair-of-aces/</link>
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		<title>IPTV looks backwards and misses TV 2.0</title>
		<description>It's frustrating watching IPTV struggle through its first generation.  Not just because of the back-of-house mess these new projects are creating (more on that, well, all over our website); but because we feel strongly that most IPTV offers are missing the future by mimicking the past.

IPTV services are still ...</description>
		<link>http://www.assethouse.com/resources/blog/iptv-looks-backwards-and-misses-tv-20/</link>
			</item>
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		<title>The Dirty Secret of IPTV</title>
		<description>There's a dirty little secret lurking inside just about every IPTV business in the world today:

Behind the slick marketing and the (more or less) pretty face, there's invariably a back-end plagued by inefficiency, dependent on manual processes and held together with sticky tape.

The kinds of things we see routinely:
Licensing a ...</description>
		<link>http://www.assethouse.com/resources/blog/the-dirty-secret-of-iptv/</link>
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